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Newstalk Live - The Dirty Word - Alister Esam

First aired 24/07/2021 on Newstalk Live

“70% of employees are disengaged and fear the mention of the word “processes” in the workplace as they see them as a method of control”.

That is according to Alister Esam who has taken “processes” and used them to reduce his working week from 80 hours to just 14 hours.

To explain how he did that, he joined Bobby on Newstalk Live to discuss as well as chat through his new book ‘The Dirty Word: The Word That Fills People with Dread is the Key to Business Freedom’.

Newstalk Live - Alister Esam, The Dirty Word book


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