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Why processes are about creativity, not control

First published 26/08/21 in Association of MBAs

When I found myself as an accidental CEO of my own company (I never set out to be a CEO; I suspect few CEOs do), I had built a business which was more chaotic even than my personal life – something that made me, and consequently my staff, miserable.

I needed to find a way to retain the creativity, innovation and energy, but manage it in a non-chaotic way. Process enabled me to do this – but not in the way most people would imagine; not in a rigid, rule-enforcing manner.

Find out why processes are about creativity, not control, read the full article here.

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